relation: http://oar.icrisat.org/9932/ title: Financial literacy and savings decisions by adult financial consumers in Zimbabwe creator: Murendo, C creator: Mutsonziwa, K subject: Others subject: Zimbabwe description: We use survey data from a sample of 4000 adult financial consumers in Zimbabwe to analyse the determinants of financial literacy and its effect on individual's savings decisions. Results show that women have lower financial literacy than men. Furthermore, individuals' residing in rural areas exhibit lower financial literacy compared with urban financial consumers. Financial literacy and financial services interventions targeting women and rural individuals should be strengthened. Econometric results show that financial literacy positively influences savings behaviour for both rural and urban individuals. Furthermore, financial literacy positively influences informal and formal savings. Policy interventions that foster financial literacy are needed to improve individuals saving behaviours. publisher: Blackwell Publishing date: 2017-01 type: Article type: PeerReviewed format: application/pdf language: en identifier: http://oar.icrisat.org/9932/1/Murendo_et_al.pdf identifier: Murendo, C and Mutsonziwa, K (2017) Financial literacy and savings decisions by adult financial consumers in Zimbabwe. International Journal of Consumer Studies, 41 (1). pp. 95-103. ISSN 1470-6423 relation: http://dx.doi.org/10.1111/ijcs.12318