?url_ver=Z39.88-2004&rft_id=doi%3A10.22434%2FIFAMR2019.0165&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Ajournal&rft.aufirst=S&rft.au=Nedumaran%2C+S&rft.aulast=Nedumaran&rft.atitle=Digital+integration+to+enhance+market+efficiency+and+inclusion+of+smallholder+farmers%3A+a+proposed+model+for+fresh+fruit+and+vegetable+supply+chain&rft.title=International+Food+and+Agribusiness+Management+Review+(TSI)&rft.issn=1559-2448&rft.date=2020&rft.volume=23&rft.pages=319-337&rft.issue=3&rft.genre=article