<mods:mods version="3.3" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-3.xsd" xmlns:mods="http://www.loc.gov/mods/v3" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"><mods:titleInfo><mods:title>Harnessing the power of social media to reach the unreached: knowledge dissemination for greater impact of tropical legumes</mods:title></mods:titleInfo><mods:name type="personal"><mods:namePart type="given">N</mods:namePart><mods:namePart type="family">Mishra</mods:namePart><mods:role><mods:roleTerm type="text">author</mods:roleTerm></mods:role></mods:name><mods:name type="personal"><mods:namePart type="given">E S</mods:namePart><mods:namePart type="family">Monyo</mods:namePart><mods:role><mods:roleTerm type="text">author</mods:roleTerm></mods:role></mods:name><mods:name type="personal"><mods:namePart type="given">R K</mods:namePart><mods:namePart type="family">Varshney</mods:namePart><mods:role><mods:roleTerm type="text">author</mods:roleTerm></mods:role></mods:name><mods:abstract>Tropical Legumes III (a project supported by Bill &amp; Melinda Gates&#13;
Foundation, led by ICRISAT and jointly implemented by CIAT,&#13;
IITA and NARS partners) has developed several technologies,&#13;
including best bet varieties (&gt;163) and other pool of resources&#13;
over 3 phases (2007-2016) of its implementation. However, itfaces&#13;
the challenge of reaching the intended target populationat&#13;
scale, putting our mission of availing International Public Goods&#13;
(IPG’s) in jeopardy.ICRISAT being majorly funded by public money&#13;
is a firm supporter of global open access and considers technologies,&#13;
research results and data generated from different projects&#13;
as IPGs to be shared with the global scientific community&#13;
using different open source platforms and tools.&#13;
Social media revolution has potential to address some of these&#13;
challengesand so TL III marked its presence on four social media&#13;
platforms: Facebook (500 followers), Twitter (230 followers),&#13;
Slide-share (8,242 views), and Flickr (396 photos) and&#13;
regularly uses them as a vehicle to reachfarmers and interested&#13;
stakeholders.Technologies and varieties developed under TL III&#13;
have been an eye opener for many in the agriculture sector, and&#13;
small-holder farming in particular. Over the period of one year&#13;
of the project phase III implementation, these four different&#13;
platforms have shown different level of engagements, information&#13;
dissemination and reach, which will be highlighted and&#13;
discussed.</mods:abstract><mods:classification authority="lcc">Food Legumes</mods:classification><mods:classification authority="lcc">Legume Crops</mods:classification><mods:originInfo><mods:dateIssued encoding="iso8061">2017-02</mods:dateIssued></mods:originInfo><mods:genre>Conference or Workshop Item</mods:genre></mods:mods>