Groundnut Value Chain Study in India with Special Emphasis on High Oleic Cultivars

Shyam, D M and Murali, T V and Kumara Charyulu, D and Dobariya, K L and Madariya, R B and Bera, S K and Janila, P (2023) Groundnut Value Chain Study in India with Special Emphasis on High Oleic Cultivars. Monograph. ICRISAT, Patancheru, India.

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Divisions

Global Research Program - Accelerated Crop Improvement
Global Research Program - Enabling Systems Transformation
Global Research Program - Resilient Farm and Food Systems

Additional Information

UNSPECIFIED

Abstract

The market structure in developing countries has been rapidly changing since 1950, particularly in the agriculture and food sector Crop improvement scientists have immensely contributed to the Green Revolution by fulfilling actors’ demands in the cereal food supply chain. Higher growth in production enabled the country not only to achieve self-sufficiency but also to create primary and secondary markets. This increased productivity has moved agriculture from subsistence to market-led systems where markets were influenced by emerging segments and their needs and preferences. A growing population, consumerism, urbanization, changing lifestyles, etc., have created an opportunity for stakeholders in the market chain to express their needs and preferences precisely. Reciprocally, this deviation of work – from developing agro-climatic plant to creating market-led varieties – has formed an avenue for crop improvement scientists to collect needs and preferences from all their value chain actors (growers to consumers), and eventually translate them into breeding decisions (Ragot et al. 2018), i.e., developing a demand-led plant variety design (Yao et al. 2017) The demand-led breeding approach enabled crop improvement scientists to develop higher-performing varieties that meet customer requirements and market demand (Persley et al. 2017)4. However, markets in developing countries were characterized by dual value chains (informal and formal/modern) where information flow is in both directions, i.e., where markets inform producers of price, quantity and quality needs, product handling, and technology options, while producers inform processors and markets on production quantities, locations, timing and production issues (Norton 2014)5. Hence a better understanding of the structure of crop value chains is required for designing a new variety; and goals and objectives have to be set based on the needs of the value chain actors or with a specific focus on individual trait improvement (Pangirayi et al. 2017)6. To be more precise, scientists should have an understanding on the various categories of clients in the value chain, their preferences, and preparedness to pay for it (Pangirayi et al. 2017). This research note presents the preferences of products and the preparedness to pay by the value chain actors of groundnut in India with special focus on Gujarat State. The end objective of the research is to help the breeders in a basic understanding of groundnut market traits and the scope for new varietal designing or further improvements in existing varieties. Furthermore, feedback about high oleic cultivars were also captured through brainstorming and summarized in this report.

Item Type:	Monograph (Monograph)
Divisions:	Global Research Program - Accelerated Crop Improvement Global Research Program - Enabling Systems Transformation Global Research Program - Resilient Farm and Food Systems
CRP:	UNSPECIFIED
Series Name:	Research Bulletin Series
Uncontrolled Keywords:	Groundnut, value chain study, High oleic cultivars
Subjects:	Mandate crops > Groundnut Others > India Others > Value Chains
Depositing User:	Mr Nagaraju T
Date Deposited:	25 Apr 2023 07:52
Last Modified:	25 Apr 2023 07:52
URI:	http://oar.icrisat.org/id/eprint/12073
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